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Traditional Winemaking

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“PURELY® is a sparkling elegance and “PURELY® is the taste of the luxury of perfect bubbles!” therefore “Embrace PURELY® bubbles and toast to life!”

Our History

In 2011, after 15 years of hard work in the cellar. By a producer of sparkling wines in Slovenia. Nataša and Andrej founded GOLDEN RAIN, a company for trading and producing wines and sparkling wines of special quality.

The Beginning

2011

Andrej Grum & Nataša Zemljič founded the wine distribution and production cooperation company – GOLDEN RAIN in Bad Radkersburg

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GOLDEN RAIN house

2013

First wine shop & tasting room! The beginnings of building the PUREY brand!

Development of PURELY

2017

New approaches in the marketing of sparkling wine. Culinary development and pairing of PURELY sparkling wines in the GOLDEN RAIN house.

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Built a prototype BIO REACTOR

2019

The production of natural biological organisms. A successful experiment in vinification of wine without added Sulphur.

Change of location

2021

The company GOLDEN RAIN – new distribution center and excise warehouse on Fehringerstraße 1, Bad Radkersburg! Nataša and Andrej found a real estate management company.

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First PURELY Art Events

2023

Our PURELY Wine Club was established to educate consumers in wine & food matching.

Our Story

In 2011, after 15 years of hard work in the cellar. By a producer of sparkling wines in Slovenia. Nataša and Andrej founded GOLDEN RAIN, a company for trading and producing wines and sparkling wines of special quality. They transfer all their ambitions, love and knowledge to their company in Bad Radkersburg, Austria. The first PURELY GOLD wine brand was also born that year. Made from Grüner Veltliner, Welschriesling grapes and pure 24K gold leaf. This combination works like golden rain in our eyes and therefore reminds me of an erotically beautiful legend from Greek mythology. During the stormy times of the first decade, their son Lukas also provides inspiration for their creations.

9500+
Products
15
awards won
2900
Brands
2167
happy customers
Purely Mango
Non vintage

Fruit Sparkling Wines

Our sparkling wines embody the lively charm and complexity of our connection with nature and experiences gained from history. The vineyards and plantations of our fruits show us the balance and elegance that are characteristic of this unique experience that fruit sparkling wines bring. Enjoy the wide range of flavors and experiences that our wines and sparkling wines bring to you and your loved ones.

Non vintage

Grape Sparkling Wines

Our sparkling wines embody the lively charm and complexity of our connection with nature and experiences gained from history. The vineyards and plantations of our fruits show us the balance and elegance that are characteristic of this unique experience that fruit sparkling wines bring. Enjoy the wide range of flavors and experiences that our wines and sparkling wines bring to you and your loved ones.

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Our Great Team

In 2011 - Nataša and Andrej founded GOLDEN RAIN, a company for trading and producing wines and sparkling wines of special quality. They transfer all their ambitions, love and knowledge to their company in Bad Radkersburg, Austria. The first PURELY GOLD wine brand was also born that year.

Andrej Grum
Executive Director - owner

I have always been devoted to wine, but I never thought that I would ever create a brand that has the potential of global proportions. It all started with the fact that I began to realize my thoughts step by step. I immediately fell in love with the process and decided to start working on it full time. Since then I have never looked back! My knowledge of wine began in the vineyard and my upbringing. Then from harvest to canning and on to sale. I thoroughly enjoyed the bubbles and loved them. The ancestors have been in this business and in this field since time immemorial. Now I know what wine meant to them: family, memories and tradition.

Nataša Zemljič
Nataša Zemljič
Executive Director - owner

Fulfillment of vision and life goal. I wholeheartedly believe in our mission and approach to wines because that’s how I prefer to live my life: simple and focused on excellence. As the founder of the company and sales, I am responsible for managing guest relations and helping to grow GOLDEN RAIN. When I’m not traveling and making new sales partnerships. I dedicate the rest of my time to my son Lukas, who is a maestro on the flute. At the age of 13, he performed at the Graz Opera.

Lukas Grum
Family member

Working in the home environment started as a childhood passion; at first it was only a small help. But the more I did it and the more I learned, the more I personally put my efforts and knowledge into home and business. As a young virtuoso on the flute, I take care of my contribution to the company. Together we are planning my professional career as a flute virtuoso. The combination of classical music and sparkling wine is a pleasure that encourages even the most demanding guest to relax and experience unforgettable moments in the GOLDEN RAIN company.

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Manager – export
Manager – export

As an independent beverage wholesaler, we source our products from both national distribution partners and general importers as well as from a large number of suppliers from the free international market. This means that we are always in a position to purchase our products at the best possible conditions and prices